Success in Home Business (even when others don’t support you)

Success in Home Business (even when others don’t support you)

Many people would like to run their own business, and the home business industry is flourishing. In particular, multi-level marketing companies offer the promise of recurring passive income and even great wealth. New ‘independent business owners’ are often excited and highly committed to doing whatever it takes to succeed.

But what happens when others around them are highly skeptical and unsupportive? This happens quite frequently, especially when previous goals have not been realized and the sacrifices made in trying to achieve them have made demands on family life which are perceived as being excessive.

A typical example is where someone has tried various home businesses before and has lost money, despite spending a lot of time in meetings, conference calls, customer presentations etc. A spouse is then unlikely to want to get involved, and may be hostile to the whole enterprise.

Meanwhile, the would-be entrepreneur is convinced that ‘this is THE ONE’, the business which will be successful and which will make all the others worth it. He or she is frustrated by the doubts of their spouse, yet at the same time may feel guilty and a bit ashamed about all the time spent without achieving success.

The best way of resolving this dilemma will depend on the circumstances and the people involved, but I suggest that there are some simple common elements which will go a long way towards creating success whilst maintaining domestic harmony.

Firstly, the business owner must make sure that they are in a position of rationality, not obsession. It is very easy to be caught up in hype, especially after the ‘rah-rah’ motivational meetings which some companies employ. Quiet, individual contemplation using relaxing music or a tool like the Attraction Accelerator cuts out the clutter and leads to much clearer focus.

Next, they should make a conscious effort to understand their spouse’s position, to listen well and not always respond with a quick answer (and especially not the ‘standard’ answers taught by some MLM companies, which often sound false and rehearsed).

Then they should work in a planned, measured way so as to achieve recognizable levels of success whilst not making excessive sacrifices in terms of personal time with spouse and family.

As modest success is achieved, this can she shared and celebrated, the key point being that the milestone was reached in a planned way which kept the ‘cost’ (both financial and non-financial) within acceptable bounds.

The next steps can then be taken incrementally, and, with spousal support (or at least, a lower level of resistance), should be easier…and so on, to eventual achievement of the desired outcome.

All this may perhaps sound simplistic and it might not apply to everyone - but I have found it to be a useful approach, and others I have shared it with have also reported success.

I’d be interested in your comments and other suggestions.

Until next time,

Warmly,
Chris

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